PRIVACY

Privacy Policy

Your privacy matters. This policy explains what information we collect, how we use it, and the choices you have.

Effective date: March 25, 2026

Who We Are

DIVINE VENTURES GROUP LLC DBA THE SYSTEMS DOULA ("we," "us," or "our") operates the following websites and applications:

Our business address is 1904 Roslyn Avenue, FL 34207, United States. We provide a range of business services across multiple brands, including:

  • Business consulting, coaching, and operations systems for health and wellness practitioners (The Systems Doula, The Practicing CEO, CareFlow HQ)
  • Done-for-you website design and development for home service businesses (Built to Book)
  • AI-powered marketing services including chatbots, professional copywriting, social media management, and digital advertising (Built to Book AI Growth Suite)
  • Done-for-you funnel and automation builds for coaches and course creators (Funnel Finish Line)
  • Digital products, courses, templates, and educational content related to business systems and marketing

All form submissions across our websites are processed through a unified system and routed to our CRM. Contact information submitted on any of our domains is stored in a single CRM system.

This Privacy Policy applies to all of our websites and applications listed above (collectively, the "Services"). By using any of our Services, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Information You Provide Directly

We collect information you voluntarily provide when you use our Services, including:

  • Contact information: First and last name, email address, phone number, and mailing address (including city, state, province, and ZIP/postal code).
  • Booking and scheduling: Name, email, and scheduling preferences when you book a consultation or appointment.
  • Email and newsletter sign-ups: Email address and name when you subscribe to our communications or download a resource.
  • Payment information: When you purchase our products or services, payment is processed by our third-party payment processors (see "Payment Processors" below). We do not store your full credit card number or banking details on our servers.
  • Social media profile information: If you connect with us through Facebook, or other social platforms, we may receive basic profile information as permitted by your social media settings.
  • Communications: The content of messages you send us through contact forms, email, or text message.

Information Collected Automatically

When you visit our websites or use our applications, we may automatically collect:

  • Device and browser information: Browser type, operating system, device type, screen resolution, and language preferences.
  • Usage data: Pages viewed, time spent on pages, referring URLs, click patterns, and session duration.
  • Network information: IP address and approximate geographic location derived from your IP address.
  • Cookies and similar technologies: See the "Cookies" section below for details.

How We Use Your Information

We use the information we collect to:

  • Provide, operate, and maintain our Services
  • Respond to your inquiries and provide customer support
  • Process transactions and send related information (confirmations, invoices)
  • Send you information you've requested, including newsletters, educational content, and resources
  • Schedule and manage consultations and appointments
  • Improve, personalize, and expand our Services
  • Understand and analyze how you use our Services
  • Develop new products, services, features, and functionality
  • Communicate with you for marketing and promotional purposes (with your consent)
  • Display advertisements to you (see "Advertising" below)
  • Find and prevent fraud
  • Comply with legal obligations

We will never sell or rent your personal information to third parties for their own marketing purposes.

Artificial Intelligence & Automated Systems

We use artificial intelligence (AI) technologies in several aspects of our services. This section explains how AI is used and how data collected through AI systems is handled.

AI Chat

Our websites and social media channels may feature an AI-powered chat assistant. When you interact with this chat feature, we collect the messages and questions you submit, any contact information you provide (name, email, phone number), booking preferences and service inquiries, and the date and time of chat interactions. Chat transcripts are stored in our CRM system and associated with your contact record. Our team may review chat transcripts to improve service quality and follow up on inquiries.

AI Voice Calls & Text Messages

When you consent to receive phone calls or text messages from us, some of these communications may be delivered using AI voice technology or automated messaging systems. AI voice calls use synthesized speech to deliver appointment reminders, follow-ups, and other service-related communications. Your consent to receive calls and messages that "may be automated or use an AI voice" covers these communications.

AI-Generated Content

We use AI tools to assist in creating content on behalf of our clients and for our own marketing, including website copy, email campaigns, social media posts, and blog articles. AI-generated content is reviewed by our team before publication.

Third-Party AI Service Providers

We use third-party AI service providers for content generation, chat functionality, and automated communications. Data shared with AI service providers is governed by our agreements with those providers and their respective privacy policies. We do not use your personal information to train third-party AI models.

Your Choices Regarding AI

  • You may request to speak with a human team member instead of the AI chat assistant at any time
  • You may opt out of AI voice calls by contacting us at support@thesystemsdoula.com
  • You may request that your data not be processed through AI systems for content personalization by contacting us directly

Text Messaging & Mobile Information

When you opt in to receive text messages (SMS/MMS) and phone calls from us, including those that may be automated or delivered using AI voice technology, we collect your mobile phone number and consent preferences. We use this information solely to send you the messages and calls you've consented to, such as appointment reminders, service updates, or other communications you've opted into.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

Text messaging originator opt-in data and consent will not be shared with any third parties under any circumstances. Mobile information may only be shared with subcontractors or service providers who assist in delivering messages on our behalf for customer service or support purposes, or as required by law.

You can opt out of text messages at any time by replying STOP to any message. After opting out, you will receive a one-time confirmation message and no further texts will be sent. Reply HELP for support, or contact us at support@thesystemsdoula.com or 941-770-3416. Message and data rates may apply. Message frequency varies; you may receive up to 10 marketing messages per month and additional transactional messages (such as appointment reminders) as needed.

Cookies

When you first visit our site, we ask for your cookie consent. You can accept or decline non-essential cookies. Your preference is stored locally in your browser.

  • Essential cookies: Required for basic site functionality (e.g., cookie consent preference, session management). These cannot be disabled.
  • Analytics cookies: Only enabled if you accept cookies. Used to understand site usage patterns through Google Analytics and Firebase.
  • Advertising cookies: Only enabled if you accept cookies. Used by advertising platforms such as Google Ads and Meta to deliver and measure advertisements.

You can change your cookie preferences at any time by clearing your browser's local storage for this site, or through your browser's cookie management settings.

Tracking & Analytics

With your consent, we use the following tracking and analytics technologies:

  • Google Analytics: Collects anonymized data about site usage, including pages visited, session duration, and traffic sources. Google Privacy Policy.
  • Firebase: Provides analytics, performance monitoring, and app functionality. Firebase is a Google service and data is processed in accordance with Firebase's privacy documentation.

These tools are only activated if you accept cookies through our consent popup. If you decline, no tracking scripts are loaded.

Advertising

We display advertisements and use remarketing services to reach visitors who have previously interacted with our Services. We use the following advertising platforms:

  • Google Ads (AdSense / AdWords): May display targeted advertisements based on your browsing behavior and interests. Google also provides remarketing functionality that allows us to show ads to people who have previously visited our websites. Google Privacy Policy.
  • Meta (Facebook/Instagram): We use Meta's advertising tools, including the Meta Pixel, to track conversions, build targeted audiences, and remarket to people who have interacted with our Services. This may collect data about your browsing behavior across websites that use Meta's services. Meta Privacy Policy.

You can opt out of interest-based advertising through your platform settings:

Payment Processors

When you make a purchase through our Services, your payment is processed by one or more of the following third-party payment processors:

We do not store your complete payment card details on our servers. Payment information is transmitted directly to the applicable processor using industry-standard encryption. We may retain transaction records (amounts, dates, last four digits of payment method) for our accounting and legal obligations.

Email Marketing

If you subscribe to our email list or opt in to receive communications, we use HighLevel (GoHighLevel) as our email marketing, CRM, and automation platform. HighLevel processes your name, email address, phone number, and engagement data (opens, clicks) on our behalf.

HighLevel Privacy Policy

You can unsubscribe from our marketing emails at any time by clicking the "unsubscribe" link in any email or by contacting us at support@thesystemsdoula.com.

Third-Party Services

We use the following third-party services to operate our business and deliver our Services:

  • HighLevel (GoHighLevel): Customer relationship management (CRM), email marketing, SMS messaging, booking/scheduling, payment processing, AI chatbot and workflow automation, pipeline and opportunity tracking, and automated communications. Privacy Policy.
  • Google Meet: Video conferencing for client consultations and calls. Google Privacy Policy.
  • Fullscript: Third-party supplement dispensary platform used in connection with some of our services. If you are directed to Fullscript, their own privacy policy governs the data they collect. Fullscript Privacy Policy.
  • Cloudflare: Website hosting, security, and content delivery. Privacy Policy.

Each provider has their own privacy policy governing how they handle your data. We only share the minimum information necessary for these services to function on our behalf.

Social Media

We maintain a presence on social media platforms including Facebook, Instagram, and LinkedIn. When you interact with our social media pages, the platform may collect information about you in accordance with their own privacy policies. We operate a Facebook Fan Page ("The Systems Doula with Tiki Cunnien") where both we and Meta act as joint data controllers for certain data processed through the page.

Sharing Your Information

We may share your personal information in the following situations:

  • Service providers: With trusted third-party companies that perform services on our behalf (email delivery, payment processing, hosting, analytics) under contractual obligations to protect your data.
  • Legal requirements: If required by law, regulation, legal process, or governmental request.
  • Business transfers: In connection with a merger, acquisition, or sale of all or a portion of our assets.
  • Protection of rights: To protect the safety, rights, or property of our business, our users, or the public.
  • With your consent: When you have given us explicit permission to share your information.

We do not sell your personal information. We do not share your personal information with third parties for their own direct marketing purposes.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Specifically:

  • Account and contact data: Retained for the duration of our business relationship and for a reasonable period afterward for legal and accounting purposes.
  • Transaction records: Retained for a minimum of 7 years for tax and accounting compliance.
  • Marketing data: Retained until you unsubscribe or request deletion.
  • Analytics data: Retained according to the default retention periods of each analytics platform.

Data Security

We implement commercially reasonable security measures to protect your personal information, including encryption of data in transit (TLS/SSL), secure hosting infrastructure, and access controls. However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

Your Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Request deletion of your personal information
  • Object to or restrict the processing of your information
  • Request portability of your data
  • Unsubscribe from marketing emails at any time
  • Opt out of text messages by replying STOP
  • Withdraw cookie consent by clearing your browser storage

To exercise any of these rights, contact us at support@thesystemsdoula.com. We will respond to your request within 30 days (or sooner if required by applicable law).

Your California Privacy Rights (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), provides you with specific rights regarding your personal information.

Categories of Personal Information Collected

In the preceding 12 months, we may have collected the following categories of personal information:

  • Identifiers: Name, email address, phone number, mailing address, IP address.
  • Commercial information: Records of products or services purchased, purchasing history.
  • Internet or network activity: Browsing history on our websites, search history, interaction with our Services.
  • Geolocation data: Approximate location derived from IP address.
  • Professional or employment-related information: Business name, professional role (if provided).

Your CCPA/CPRA Rights

As a California resident, you have the right to:

  • Right to Know: Request what personal information we have collected, used, disclosed, or sold about you in the past 12 months.
  • Right to Delete: Request deletion of the personal information we have collected about you, subject to certain exceptions.
  • Right to Correct: Request correction of inaccurate personal information.
  • Right to Opt-Out of Sale or Sharing: We do not sell your personal information. If we share personal information for cross-context behavioral advertising (such as through advertising pixels), you have the right to opt out.
  • Right to Limit Use of Sensitive Personal Information: If applicable, you may request that we limit our use of sensitive personal information.
  • Right to Non-Discrimination: You will not be discriminated against for exercising your CCPA/CPRA rights.

To submit a verifiable consumer request, contact us at support@thesystemsdoula.com. You may also designate an authorized agent to make a request on your behalf.

Information for EU/EEA Residents (GDPR)

If you are located in the European Union or European Economic Area, the General Data Protection Regulation (GDPR) provides you with additional rights regarding your personal data.

Legal Basis for Processing

We process your personal data on the following legal bases:

  • Consent: Where you have given us clear consent to process your data for a specific purpose (e.g., subscribing to emails, accepting cookies).
  • Contract: Where processing is necessary to fulfill a contract with you or to take steps at your request before entering a contract.
  • Legitimate interest: Where processing is necessary for our legitimate interests (e.g., improving our Services, fraud prevention) and those interests are not overridden by your rights.
  • Legal obligation: Where processing is necessary to comply with a legal obligation.

Your GDPR Rights

Under GDPR, you have the right to:

  • Access your personal data
  • Rectify inaccurate personal data
  • Erase your personal data ("right to be forgotten")
  • Restrict processing of your personal data
  • Data portability (receive your data in a structured, machine-readable format)
  • Object to processing based on legitimate interests
  • Withdraw consent at any time (without affecting the lawfulness of processing before withdrawal)
  • Lodge a complaint with your local data protection authority

International Data Transfers

Our Services are operated from the United States. If you are located outside the United States, your information will be transferred to, stored, and processed in the United States. By using our Services, you consent to this transfer. We take steps to ensure your data is treated securely and in accordance with this Privacy Policy.

CalOPPA Compliance

In accordance with the California Online Privacy Protection Act (CalOPPA):

  • Users can visit our site anonymously.
  • This privacy policy link is accessible from our home page and contains the word "Privacy."
  • You will be notified of any privacy policy changes on this page.
  • You can change your personal information by emailing us at support@thesystemsdoula.com.

Do Not Track Signals

We honor Do Not Track (DNT) signals. When a DNT browser mechanism is detected, we do not plant tracking or advertising cookies and do not use tracking services.

Children's Privacy

Our Services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete that information promptly. If you believe we may have collected information from a child under 13, please contact us at support@thesystemsdoula.com.

Links to Third-Party Websites

Our Services may contain links to websites operated by third parties. We have no control over and assume no responsibility for the content, privacy policies, or practices of third-party websites. We encourage you to review the privacy policy of every site you visit.

Changes to This Policy

We may update this Privacy Policy from time to time. When we make changes, we will update the "Effective date" at the top of this page. We encourage you to review this Privacy Policy periodically. Your continued use of our Services after changes are posted constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy, your personal data, or would like to exercise your rights, please contact us: